Client: Sentosa
There was a need to give the Sentosa logo a modern revamp, as well as unify all the various sub-brands that had different design directions. Playing with negative space, we created graphics in the letters itself, resulting in a clean and cohesive typography logo set. The graphics used are also simple and relatable to the masses. These are the early iterations of the logo family, not the final versions.
Executive Creative Director: Timothy Chan
Creative Director: Kevin Poh
Creative Director: Kevin Poh
Art Director: Andy Lim, Kah Fai
Illustrator: Kah Fai
